We want to introduce a new and separate section under the title “How to Start an E-commerce Website.” Commerce is now online. Undoubtedly, the existence of a company, or rather the proof of its existence and its place in the market, is closely tied to having a website.

Additionally, if you are a company selling products or services, establishing an e-commerce site becomes inevitable. People’s habits are constantly changing. Research shows that the rate of customers shopping online is increasing day by day.

For a simple example, think of the increased e-commerce traffic during the pandemic we experienced. People now easily accept anything that is fast.

Time is becoming scarce for all of us. We don’t have much time to wait. As mentioned in the CPU content, everything that wastes our time works against us.

When you establish your e-commerce site, you overcome such negative barriers. Your customers can shop through your website as they wish. By allowing them to shop from anywhere with their preferred payment method, you provide significant convenience to your customers as the owner of the e-commerce site.

Nowadays, almost everything you can think of can be sold online.

So, what should you pay attention to when setting up an e-commerce site?

E-commerce sites come with different features. These features are often offered to you in packages. It is crucial to thoroughly analyze the features included in these packages.

You need to clearly define the needs of your product and the sales process for your target e-commerce market. In this regard, AGEINSEE is ready to provide you with all kinds of support.

There are several things to consider when transforming your website into an e-commerce platform. Many e-commerce sites fail to achieve the desired performance because they overlook these points.

• Consistent interfaces with the product:
  o The type of product you are selling is extremely important in the design of your website. Details about the product, the explanation of product features, and adjusting the interface according to the product range need to be carefully considered. This means that before purchasing any template e-commerce site, you should consider your product information and even get consultancy on this matter.
• Clarity of sales information:
  Customers who visit your site and want to buy your product want to easily access information about the product and, when they move on to the purchasing process, want the payment method to be easy and secure. Many customers abandon their carts and leave the site when they encounter problems during payment. For this reason, we will explain how to ensure secure shopping below. But first, let’s briefly summarize the support that AGEINSEE will provide at the end of the Web Project:
  – Staff Training
  – Integration with accounting programs tailored to your needs
  – Hosting Support
  – CMS (Panel) Support
  – Periodically checking e-commerce pages

WHAT IS SSL?

SSL stands for “Secure Socket Layer.” During online shopping, there is information transfer between the server and the client over the network. During this transfer, personal data can be intercepted by third parties in case of an attack. To prevent this, the SSL system is used. Thanks to SSL, the personal information of customers, such as credit card details shared during shopping, is secured.
You must ensure SSL for your e-commerce site, as it is widely used by many websites. The SSL protocol is supported between browsers and servers. Think of it like a lock between these two fields. To unlock it, you need a key on one side and another key that only fits this lock on the other side. Even if the key on your side is stolen by third parties, the lock cannot be opened, so your information remains secure.

WHAT IS AN SSL CERTIFICATE?

SSL certification is one of the criteria set by Google’s Search Engine Optimization (SEO). If your website has the appropriate keywords for SEO, it will rank higher in search results. Additionally, if your site has an SSL certificate, it will climb even higher. However, having an SSL certificate alone will not boost your ranking. There are other criteria as well.
While we’re on the topic of SSL certification, we want to give an important warning.

When shopping from e-commerce sites, always check if the site has an SSL certificate. If you’re unsure about the site and have to shop from it, check if they offer cash on delivery. In such cases, opting for cash on delivery prevents you from sharing your credit card information on potentially risky platforms.

Typically, institutional service sites offer the option of cash on delivery.
SSL certification is often displayed on the first page or the checkout page of the website. If your bank offers a bank-controlled payment option, it’s advisable to choose that.
The SSL-certified system is continuously evolving, with ongoing efforts to make it even more secure.

Another precaution is to use a single credit card dedicated solely to online shopping, with a set limit. This way, you can track your spending, and in case of theft, hackers won’t have the opportunity they were hoping for.

When setting up an e-commerce site, make sure to account for the factors mentioned above. If you still have any questions, don’t hesitate to contact us.

You may have found a great product or created a service process that will take the world by storm, but to sell online, you must have an e-commerce site.

Click here for more information about the e-commerce products and services we offer at AGEINSEE.